Most companies operate like a well organised beehive. Strictly arranged structures with one-directional communication and command arrangements. Information flows very well downwards, but much slower and with many obstacles upwards. Therefore, most businesses have difficulties responding to new impulses, employee improvement ideas or customer opinions.
But that was before the modern times. The pandemic situation disturbed the well-organised beehive structure. By sending employees to the home office, one hive became replaced with countless ones. New ways of communication must (and have) develop(ed). There is no simple and linear communication pattern anymore! Now we talk about a widespread group of workers. Physically alone, the hive became the swarm. And we should embrace the swarm qualities and face the new challenges.
While the employees are working in their new surroundings, many unforeseen and new impulses are making their work (life) difficult. And they are far away from their home-base. But a swarm works through excellent communication. Every member can send out impulses to everyone. And the multitude should react in real-time. Just like those marvellous images of huge fish swarms roaming the oceans. Together, define direction and goals, but be able to adapt to a multitude of new impulses.
